Project 4/7
Client: Long Ride Shields

meaning a journey where memories are made, Friendships are cherished, and freedom is in full pursuit.

Long Ride,

The brand


Long ride shields strives to give customers a whole new riding experience by Providing one-of-a-kind harley davidson motorcycle accessories. Family-owned and operated, this company prides themselves on their ability to manufacture an exceptional product at an even better price. Using an innovative "recurve" windshield design, Long Ride Shields sole focus is to help riders get rid of wind buffeting so they can enjoy the road ahead. The company has built an exceptional customer service reputation over the past 10 years which set a solid foundation for this exciting "face lift."

Long Ride Shields was determined to re-brand themselves in a way that clearly displayed their dedication to riders all over the country and accurately communicated the quality of their products. My goal with this re-branding project was to maintain the foundation that Long Ride Shields had already built. I didn’t want to deviate too much from where they were, because they had a rather large and fiercely loyal following.

+ Brand Identity
+ Web Design
+ Email Design
+ Apparel Design
+ Product Photography
+ Video Editing

WHAT WE DID :

WE ARE

WE ARE NOT

Adventurous
Approchable
Hardy

Predictable
Arrogant
Exclusive

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